Nokia also wants a September event, reportedly announcing its new Windows Phone 8-based smartphone lineup before the
iPhone 5 announcement, a new report reveals.
Oh September, the new sweet spot for a smartphone launch. Apart from the rumoredSamsung
Galaxy Note 2, the HTC “
Galaxy Note” like device, and the long-rumored iPhone 5 launch date, one phone manufacturer is reportedly joining the September rush to lure more customers before the holiday season — the former phone giant Nokia.
According to Bloomberg, Finland-based phone maker Nokia, the former phone leader in the world, is set to announce its first lineup of phones running the latest version of Microsoft’s mobile operating system, the new
Windows Phone 8. The report claims that Nokia will unveil the new devices at the company’s own “
World Event” by mid September, likely ahead of Apple’s own iPhone 5 release date announcement.
Windows Phone 8 supports new features that will allow Nokia to “wow” consumers, and similar to Android, the next-gen Windows Phone will support multi-core processors, microSD card expansion and HD touchscreen display, etc.
Almost-confirmed rumors say the
iPhone 5 event is scheduled on the 12th of September, and the official release date of the next iPhone is reportedly on the 21st to the 27th of the same month. So, where does Nokia fit in the September smartphone extravaganza knowing that Samsung and HTC are also joining the month for their own Android-based devices?
Bloomberg is claiming that Nokia will start selling its Windows Phone 8 products by the year-end holiday shopping season, likely before the Black Friday in America. Similarly, rumors are suggesting that Nokia will enjoy a month-long
Windows Phone 8 exclusivity, but Samsung, HTC and other Windows Phone 8 makers will reportedly launch their own devices in October or November.
The company’s high-end Windows Phone for the U.S. market, the Nokia Lumia 900 with AT&T LTE, has failed to outsell Android phones and the iPhone mainly due to its unpopular mobile operating system and limited mobile applications. App developers are not building apps for the Windows Phone because it lacks the necessary market share. The latest numbers posted online suggests that Windows Phone, despite all the ads, is still stuck with a single digit market share score.
Meanwhile, Samsung, HTC, Motorola Mobility, etc, are selling a lot of phones thanks to Android, like the
Samsung Galaxy S3, the HTC One X, and the Motorola Droid RAZR Maxx. The best example is the
Samsung Galaxy S3 which includes the platform’s Ice Cream Sandwich mobile operating system.
According to Samsung, the
Galaxy S3 has attracted 10 million buyers in less than 60 days whilst beating the
iPhone 4S of AT&T and Verizon Wireless in sales last month.
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